Saturday, November 27, 2010

“A Rose, Revisited”

c. 2010 Rod Ice
All rights reserved

Late last year, I wrote about Geauga County resident Christy Hoefler and her startup business, ‘Soul Of The Rose.’ Her intention was to offer a unique variety of products, including cosmetic-makeup & jewelry cases. Each item carried a bit of Rock & Roll flair, as interpreted by this unique local designer.

I pondered over her online catalog with much interest. Eventually, I wrote a ‘soul’ essay that took inspiration from her work.

More recently, I enjoyed a random encounter with Christy in Chardon, while shopping for household goods. It was a happy coincidence that once again unleashed my curiosity.

With the holiday season approaching, I asked about her progress. She mentioned a new line of ‘mini’ cases, and showed me her personal iPhone cover, one that carried a familiar Union Jack design.

I flashed on mental pictures of The Who, and Pete Townshend performing a windmill guitar strum. The item made me smile.

Later that day, I revisited Christy’s website. I had expected to be dazzled by slick new product photos. But beyond those images, the descriptions that were included had me wide-eyed and eager for more creative prose:

Brit Baby Guitar Case

“LET IT ROCK UK STYLE! Only from Soul of the Rose would accessories get this Haute! Chic rock couture style handcrafted case with a generous amount of space to hold all your essentials. Constructed of black faux patent with a Union Jack design sewn on top. Jeweled elements and complimented with the Soul of the Rose logo medallion. Lined with gorgeous leopard lining with chromed Soul of the Rose Signature name plate.”

Peace Keeper

“Your Wish…Keeping The Peace - This sleek high gloss black and hot pink peace sign hand crafted case is so sharp! What a great way to show off your wish for peace and carry your stuff at the same time! This case is beautifully detailed with Soul Of The Rose’s signature charms and metal zipper on the exterior. The interior is lined with luxurious faux leopard fabric. There is plenty of room inside this tubular carryall for all kinds of essentials.”

Rockabilly Princess ‘Mini’

“High octane energy with your petal to the metal! Love struck all the way to finding your rock and roll Romeo! This hand crafted makeup, cosmetic or jewelry case will help get you there! Designed with LOVE in every detail. Lined in luxurious faux Zebra fabric complete with sewn in pouch, satin lipstick holders and heart shaped mirror. Go for it… Soul Of The Rose™ designed this makeup accessory case to make sure there was plenty of room in this baby for all your sweet necessities. A uniquely perfect gift for someone special!”

Electric Guitar Case

“Go for it - pick it up and play! This hot electric guitar makeup, cosmetic accessory or jewelry case will be center stage in your rock and roll band! Lined in luxurious leopard fabric with a sewn in pouch and hot pink satin covered lipstick holders, for added storage. This haute case is just screaming for your cosmetics or jewelry!”


“WHAT SETS YOU FREE? Soul of the Rose Signature Series - Free to go wherever you roam! This hand crafted makeup and cosmetic accessory case will take you from daybreak to the midnight hour! This studded purse styled cosmetics case has a heart shaped mirror and two compartments to carry your can’t live with outs! Designed with ‘heavy metal details’ and chromatic embroidery. Perfect for gift giving! When you want more… Soul of the Rose delivers! Woo yeah little baby…more, more, more, more!”


“Sweet Dreams… Lover of life, with an imagination that feels… that's you… Daydreamer… Love, Peace and Friendship Always… Soul Of The Rose. This sweet and simply beautiful hand crafted makeup, cosmetic or jewelry case is the perfect gift. Hand Made with Love and has our signature heart shaped mirror and beautiful purple velvet lining. Keep your dreams and treasures in our Daydreamer Guitar Case!”

Songbird ‘Mini’

Country Girl or City Girl! All things sweet and beautiful! This sweet and simply beautiful hand crafted makeup or jewelry case is perfect for that peaceful easy feeling. Perfect addition for your everyday makeup or jewelry collection, this case has our signature heart shaped mirror and beautiful turquoise blue soft crushed velvet line this case with a matching pouch and blue satin lipstick holders to keep all your beauty picks together.

The writing on Christy’s website was fun and energetic. A tip of the hat to ‘new age’ liberated wordsmithing.

My only regret was that SOTR had no ‘male-oriented’ line. I wondered about a 12-pack beer cooler made of black leather, with chrome studs. Or perhaps, bottle openers fashioned from leftover automobile parts?

These notions faded with the sunset.

Now, it was time to begin working on my next newspaper column!

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